Omkar Sangle — D2C Growth Specialist
D2C Growth Specialist · Pune, India

Build a growth system
for your ecommerce brand,
not just campaigns.

Full-stack growth specialist helping DTC brands scale through retention, paid acquisition, CRO, and lifecycle strategy, building systems that compound, not campaigns that expire.

$24M+
Revenue Influenced
$180K+
Email Revenue / Month
62%
Avg Email Open Rate
99.5%
Email Delivery Rate
4.4x
Peak Meta ROAS
Omkar Sangle
The Approach

Systems beat campaigns
every time.

Marketing gets complicated when brands chase tools instead of systems. More ads. More campaigns. More automation. But growth usually comes down to fundamentals.

Strong offers. Clean data. Clear funnels. Segmentation. Good timing.

When fundamentals are right, automation amplifies growth. When fundamentals are weak, automation exposes problems faster.

The approach is simple. Build the system first. Then scale it.

01
Retention & Email Marketing
Lifecycle flows, segmentation, Klaviyo & Omnisend, deliverability optimization, AOV growth.
02
Performance Marketing
Meta Ads scaling, Google Ads strategy, creative testing systems, funnel optimization, CAC reduction.
03
Conversion Rate Optimization
Product pages, landing pages, checkout optimization, multi-step popups, user journey improvements.
04
Growth Strategy
Full funnel audits, lifecycle frameworks, customer journey mapping, analytics and attribution.
4.4x
Peak Meta ROAS (TBW, Dec–Mar 2026)
60–64%
Email Open Rates vs 25% industry avg
₹2.48Cr+
Email Revenue in 11 Months
+276%
Klaviyo Revenue Growth post-Takeover
Ideal Fit

Who this is for.

DTC brands doing ₹5L–₹1Cr/month

You've found product-market fit but need systems to scale - not more ad spend.

Brands with low email/retention revenue

Email is under 15% of total revenue? You're leaving money on the table every month.

Founders tired of unpredictable ROAS

Your ads work some months and don't others. You need a system, not a hack.

Brands expanding to US or marketplace channels

Scaling internationally or onto Amazon/Flipkart without cannibalizing your DTC store.

Probably not the right fit if
Pre-revenue or pre-product brands Brands looking for one-off campaigns Companies without a Shopify or equivalent DTC store
What I Do

Four growth disciplines.

Start a Project →
Retention & Email Marketing

Full Klaviyo & Omnisend lifecycle builds - welcome flows, cart abandonment, win-back, post-purchase. Campaign calendars, segmentation, deliverability optimization, and AOV growth systems that generate recurring revenue on autopilot.

KlaviyoOmnisendSegmentationLifecycle
Performance Marketing

Meta Ads campaign architecture, CBO/ABO frameworks, creative testing at scale, audience strategy, and catalog optimization. Google Search, Shopping & PMax with ROAS-led budget allocation built for compounding results.

Meta AdsGoogle AdsPMaxCBO/ABO
Conversion Rate Optimization

Product page improvements, A/B tested landing pages, checkout flow optimization, multi-step popup sequences, and funnel analysis that pinpoints exactly where revenue is leaking.

A/B TestingFunnel AnalysisUX Optimization
Marketplace Ads & Growth

Amazon,Flipkart & other marketplace listing optimization, sponsored ads strategy, A+ content development, and marketplace revenue diversification. Build a second revenue channel without cannibalizing your DTC store.

AmazonWayfairSponsored AdsA+ Content
Selected Work

Results that speak.

Every result below was driven across multiple channels — retention, paid acquisition, CRO, and lifecycle strategy working together.

Work With Me →
Jennifer's Furniture
Full-Stack Growth · Email · CRM · Paid Ads

US-based luxury home decor brand. Built a stable $15M+ annual revenue engine with $1M–$1.5M monthly baseline across 2023–2025.

$15M+Annual Revenue Engine
$3,039Avg Order Value (+47%)
10.8xMeta ROAS (13 Months)
$180K+Email Revenue / Month
Email + CRM built from $50K/m → $120K/m in attributed monthly revenue. Shifted 60% of budget to highest-AOV ad sets. Sustained 10.8x Meta ROAS over 13 months. Total business scaled to $15M+/month.
View Details ↓
US MarketHigh-AOVLuxury
US Furniture Brand (Sleepers)
High-AOV Growth System

Applied the same High-AOV Growth System framework. Consistent $6M+ annual revenue with controlled acquisition costs.

$6.88MAnnual Revenue
$1,733Avg Order Value
3,714Annual Orders
StableMulti-Year Performance
Same systematic High-AOV Growth System framework applied across a second US furniture brand. Consistent results over multiple years with controlled CAC and strong repeat purchase rates.
View Details ↓
US MarketFurnitureSystematic
Luxury Furniture Brand
High-AOV Growth System

Premium furniture brand with higher AOV profile. $3.9M annual revenue at $2,655 average order value.

$3.9MAnnual Revenue
$2,655Avg Order Value
1,480Annual Orders
StableMulti-Year Performance
Premium segment US furniture brand with the highest AOV profile in the portfolio. Strong conversion efficiency with lower volume but higher-value customers driving sustainable growth year over year.
View Details ↓
US MarketPremiumHigh-AOV
The Basics Woman
Retention · Meta Ads · Google Ads

Women's wellness DTC brand scaled from ₹12L to ₹30L monthly revenue in 3 months through full retention rebuild, Meta & Google Ads restructure, and marketplace expansion.

₹12L→₹30LMonthly Revenue, 3 Months
4.4xPeak Meta ROAS (Mar '26)
₹3.28CrTotal Revenue (2021–2026)
29,635Lifetime Orders
Built full retention flows from scratch: welcome, cart, win-back, post-purchase. Meta & Google Ads restructure improved ROAS 1.1x → 2.8x. Segmentation delivered 3x revenue per user. Marketplace expansion added 20%+ revenue uplift with zero additional ad spend.
View Details ↓
DTCWomen's Wellness90-Day Scale
Wellness Brand
Email Turnaround · Klaviyo

Wellness brand email rescued in 2 months - open rates jumped 16% → 60%, generating ₹19.7L in Klaviyo revenue.

16%→60%Open Rate in 2 Months
₹19.7LKlaviyo Revenue (4 Months)
50/50Campaign vs Flows Split
~60%Avg Campaign Open Rate
Inherited: 16% open rates, deliverability at risk, no segmentation. Rebuilt into engaged/unengaged/VIP tiers. Full list hygiene + domain warm-up. ₹9.6L campaigns + ₹10L flows = ₹19.7L attributed in 4 months.
View Details ↓
WellnessKlaviyoTurnaround
Home Decor Brand
Email · SMS · Retention

Home decor brand scaled to ₹11.56Cr store revenue with ₹2.48Cr email revenue in 8 months — 256.9K subscribers from zero.

₹11.56CrStore Revenue (May–Dec 2025)
₹2.48CrEmail Revenue, 11 Months
256.9KEmail Subscribers Built
60–64%Campaign Open Rates
Built 256.9K email + 166.6K SMS subscribers from zero. ₹24.8M Omnisend revenue. Open rates 60.5–64.1% consistently. Best 30 days: ₹60L revenue at 4.2x ROAS with only ₹14L spend.
View Details ↓
Home DecorOmnisendSMS
Skin-Wellness brand
Klaviyo · Retention · Full Growth

India skincare brand grew store revenue +43% and email revenue +66%. Email reached 29.6% of total store revenue. ROAS improved from 0.86 to 2.6.

+43%Store Revenue Growth
+66%Email Revenue Growth
₹3.12LEmail Revenue (Apr '25)
0.86→2.6ROAS Improvement
Campaigns ₹17.9L | Flows ₹19.4L - 50/50 split. Revenue per recipient: ₹38.21. Email attribution +66% vs. prior 6 months. More email revenue in Feb 2025 than the previous 6 months combined.
View Details ↓
SkincareIndiaEmail + Paid
Lifestyle Brand
Omnisend Email & SMS · Zero to Scale

Built 7,887 email + 5,403 SMS subscribers from zero in 90 days - ₹5.68L monthly email revenue with +70.1% Omnisend growth.

7,887Email Subs in 90 Days
5,403SMS Subscribers (Zero)
₹5.68LMonthly Email Revenue
+70.1%Omnisend Revenue Growth
Built from zero - entire subscriber base grown organically. ₹2.71L campaign + ₹2.97L automation revenue in Oct 2025 alone. Total store revenue ₹4.6M with +38.4% MoM Omnisend growth.
View Details ↓
D2CAudience GrowthSMS
Performance

Industry vs. our portfolio.

Email Open Rates
~25%
62%
2.5x industry average
Email Delivery Rate
90–95%
99.5%
Near-perfect delivery
Revenue / Recipient
₹8–12
₹34–38
3–4x industry average
How I Work

A process built for predictable scale.

01
Audit

Full breakdown of retention, ads, funnels, analytics. Unit economics, CAC, LTV, channel mix. Real benchmarks before spending a rupee.

02
Strategy

Custom 90-day growth roadmap. What to fix first, what to scale, what to launch. No templates - every brand is different.

03
Build

Flows, campaigns, ads, segmentation, popups, and tracking. Ads live in Week 1. Email flows in 2 weeks. Marketplaces in Month 1.

04
Optimize

Creative testing, CRO, AOV growth. Weekly reporting, A/B results, cohort analysis, LTV tracking. Every insight feeds back into strategy.

05
Scale

Once systems work, scaling becomes predictable. We compound learnings every cycle. Week-over-week improvements across every channel.

About Me

Hi, I'm Omkar.

I'm a results-driven growth strategist who turns one-time buyers into loyal, repeat customers. I help eCommerce and DTC brands grow through performance-based systems that actually drive revenue.

I've worked with fast-scaling DTC brands across furniture, wellness, fashion, skincare, home decor, and pet products - building retention systems, lifecycle programmes, and paid acquisition engines that compound over time.

I started on the performance side - that taught me acquisition brings traffic, but retention builds the brand. When these pieces work together, growth becomes predictable.

📧
Retention & Email- Klaviyo, Omnisend, Lifecycle Strategy
Paid Acquisition - Meta Ads, Google Ads, Performance Max
📈
Marketplaces - Amazon, Flipkart, D2C Diversification
📍
Pune, Maharashtra - Available globally, remote-first
Core Expertise
Email Marketing (Klaviyo)Expert
Email Marketing (Omnisend)Expert
Deliverability & List HygieneExpert
Meta Ads (CBO/ABO)Advanced
Google Ads (Search & PMax)Advanced
CRO & Funnel OptimizationAdvanced
Marketplace Ads (Amazon/Flipkart)Advanced
Growth Strategy & AnalyticsAdvanced
Free Offer

Get a free 15-minute
consultation call.

Submit your store URL and biggest challenge. I'll send back a personalised Loom video audit breaking down your top opportunities at no cost.



Let's build something that compounds.

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Get in Touch

Let's build something
that compounds.

Have a brand you want to scale? I work with a small number of clients at a time to ensure genuine focus and results.